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SECTION 6 – TRADEMARK, LITERATURE AND ADVERTISING.
6.1 Trademark.
The name of Forever Freedom International and the name of all the FFi products, services and programs are the trademarks of and owned by FFi. Only FFi is authorized to produce and market products and literature under these trademarks. This includes, but is not limited, to slides, overheads, brochures, videos, domain addresses, and training and/or marketing materials and all promotional material such as but not limited to t-shirts, caps, pins, magnetic signs, etc. Use of the FFi name on any item not produced or authorized by FFi is prohibited.
Distributor acknowledges that any right to use FFi’s trademarks and copyrighted materials is non-exclusive, and that FFi has the right and sole discretion to grant others the right to use such trademarks and copyrighted materials. Distributor expressly recognizes that any and all goodwill associated with the trademarks and copyrighted materials (including goodwill arising from distributor’s use) inures directly and exclusively to the benefit of FFi and is the property of FFi, and that, on expiration or termination of the Distributor Agreement, no monetary amount shall be attributable to any goodwill associated with distributor’s use of the trademarks or copyrighted materials.
6.2 Yellow and White Page Listings.
Distributors are not permitted to use the FFi trade name in advertising their telephone number and fax number in the white or yellow page section of the telephone directory or on the Internet telephone directory without identifying themselves as independent distributors or independent contractors.
6.3 “Toll Free” Telephone Number Listings.
FFi distributors are not permitted to list their ‘toll free” telephone numbers under the FFi trade name without submitting a request for approval from the Compliance Department of FFi. If approval is granted, it must be stated in the following manner:
Peter Pan
Independent Forever Freedom International Distributor
OR
Independent FFi Contractor
No other variation may be used to describe the distributor’s association with FFi.
6.4 Imprinted Checks.
FFi distributors are not permitted to use the FFi trade name or any of its trademarks on their business or personal checking accounts.
6.5 Imprinted Business Cards or Letterheads.
FFi independent distributors are not permitted to create their own business cards or letterhead with the use of the FFi name or trademark without written approval from FFi.
6.6 FFi Literature.
Only official FFi literature may be used in presenting FFi products and/or the FFi Compensation Plan and business. FFi literature may not be duplicated or reprinted without prior written permission from FFi which may be obtained through email communication, mail or fax directed to the Compliance Department. Banners, trade show materials, and other related promotional material must be approved in advance and in writing by FFi. Items on the corporate website and the replicating website may be downloaded for promotional purposes.
6.7 Advertising.
Only FFi approved materials may be used in the placement of any advertising in any print, radio, television, internet, electronic or other media. No person shall use the FFi name, logos, trademarks or copyrighted material in any advertising produced by FFi without express written permission from the Compliance Department of FFi. For approval mail, fax or email a copy of the proposed advertising material to the FFi Compliance Department. Once approval is obtained, no text may be amended or changed. If any change is made whatsoever, the new material must be submitted for approval. Distributors should allow forty-eight (48) hours from receipt for processing.
6.8 Internet and Website Policy.
A FFi distributor may promote his/her distributor business through FFi’s replicating website program only. The website links seamlessly directly to the official FFi website giving the distributor a professional and FFi-approved presence on the Internet. No distributor may independently design a website that uses the names, logos, or product descriptions of FFi or otherwise promote (directly or indirectly) FFi products or the Compensation Program. Distributors may not use the trademarks of FFi or any derivative or abbreviation thereof as a domain name or email address. Distributors may not advertise or promote their distributor business or FFi’s business, products or marketing plan or use FFi’s name in any electronic media or transmission, including on the Internet via web sites or otherwise, without the prior written approval of FFi, which approval may be withheld in its sole discretion. If written approval is given, distributors must abide by the guidelines set forth by FFi, including, but not limited to the following: (a) distributors shall not make offers or solicitations in the guise of research, surveys or informal communication, when the real intent is to sell products or services or sponsor distributors; (b) distributors operating on-line websites, whether or not they collect personal information from individual consumers, shall disclose to the consumer in a prominent place on the website how the consumer information will be used; (c) distributors sharing personal information collected on-line shall provide individual consumers with an opportunity to prohibit the dissemination of such information, and if any consumer requests that his or her personal information not be shared, distributors shall refrain from sharing such information; (d) distributors shall provide individual consumers the option to terminate any further communication between the distributor and the consumer and if any consumer requests that a distributor cease communication, the distributor shall immediately stop communicating upon such request; (e) distributors must abide by all laws and regulations regarding electronic communications; (f) distributors may not distribute content by use of distribution lists or to any person who has not given specific permission to be included in such a process; spamming or distribution of chain letters or junk mail is not allowed; (g) distributors may not distribute content that is unlawful, harassing, libelous, slanderous, abusive, threatening, harmful, vulgar, obscene or otherwise objectionable material or which could give rise to civil liability or otherwise violate any applicable local, state, national or international law or regulation; and (h) distributors may not, directly or indirectly, send bulk unsolicited e-mails to persons with whom he or she they have no prior or existing personal or business relationship.
6.9 Domain Names.
Distributors may not use or attempt to register any FFi trade names, trademarks, service marks, product names, FFi name or any derivative thereof, for any Internet domain name.
6.10 Email and Newsgroup Marketing.
Distributor emailing or employing the services to email unsolicited and unapproved email flyers are fully responsible for all information regarding the product and marketing program which is not expressly contained in advertising and promotional materials supplied directly by FFi. “Spamming” as well as telephoning or faxing without consent in compliance with various laws is strictly prohibited. Distributors shall not defame, abuse, harass, stalk, threaten or otherwise violate the legal rights (such as rights of privacy and publicity) of others. Distributors shall not publish, post, upload, distribute, or communicate any inappropriate, profane, defamatory, infringing, obscene, indecent or unlawful topic, name, material or information. Distributors shall not advertise or offer to sell any goods or services for any commercial purpose or conduct or forward surveys, contests, pyramid schemes or chain letters. Users of FFi website will not participate in any activity that will restrict or inhibit any other user from using and enjoying the website.
6.11 Auction Sales.
Distributors may not sell FFi products or promote the FFi program via live, silent, internet or any other type of auctions even if offered at the distributor suggested retail price.
6.12 Income Claims.
Distributors may not display, in any manner for recruiting purposes or any other reasons, commission checks or make specific income claims or representations.
6.13 Trade Shows.
With prior written authorization from FFi, distributors may display FFi products and the opportunity at trade shows. Requests for participation in trade shows must be received in writing by FFi at least two (2) weeks prior to the event. FFi products and the FFi business are the only products and opportunity that may be offered directly or indirectly at the trade show booth or table. Only FFi approved marketing materials may be displayed or distributed.
6.14 Re-Packaging Prohibited.
The repackaging of FFi products for resale or for any reason whatsoever is prohibited.
6.15 Recordings.
Distributors shall not produce or reproduce FFi produced audio or video materials detailing the FFi opportunity or products. Distributors shall not audiotape in any manner any FFi function.
6.16 Telephone Answering.
Distributors may not answer the telephone or create recordings saying” Forever Freedom International”, “FFi” or in any manner that could lead the caller to believe that he or she has reached the Corporate Office of FFi.
6.17 Voicemail Systems.
FFi maintains a voicemail system for use by distributors. This system is a tool intended to promote communication with downline organizations. Under no circumstance shall a distributor use the FFi voicemail system to promote the sale of other services and products or any non-FFi program or opportunity.
6.18 Media Interviews.
Distributors are prohibited from granting radio, television, newspaper, tabloid, Internet, or magazine interviews, or using public appearances, public speaking engagements, or making any type of statement to the public media to publicize FFi, its products or their FFi businesses, without the express prior written approval of FFi. All media inquires should be referred to FFi’s corporate office.
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